Award-winning wedding styling and design in Bedfordshire
ECLECTIC | RELAXED | CREATIVE
I’m here to save you from inspiration overload and get to the heart of what you really love, creating design, décor, and details that you and your guests will love.
With creative vision and a knack for translating your interests and passions, I love to work with couples dreaming of a relaxed and individual wedding. I believe in creating a wedding vibe that feels totally ‘you’, full of your personality and story together. And I cherish nurturing my relationship with you as I become part of one of the most important days of your lives. You are never just another wedding crammed in my schedule.
Based in Bedfordshire with my hubby Chris, spoilt fur ball Smudge, and baby girl Devon, I started The White Emporium with passion, dreams, and a big old leap of faith! The joy I felt designing and styling my own wedding made my (full time, spent 4 years training, got into loads of debt) job seem utterly unfulfilling. And so one day, with a huge smile on my face, I handed in my notice and threw myself into this crazy little venture that makes me happier than a 9-5 ever could. The gamble paid off and I’m now a multi award-winning stylist who gets to bring dreams to life and meet madly in love people like you.
When I’m not dreaming up new ideas or getting lost with a pencil and sketchpad (which admittedly, is a LOT of the time), I love walks along deserted beaches, exploring new places, and going out for a good meal. Trips to London are great for a style fix but when it comes down to it I’m a country girl at heart, inspired by open fields and big skies.
You can also find me guest writing for a couple of blogs… find me on Coco Lane where I will be sharing my journey as a small business owner and new mum and also on Magpie Weddings for my monthly wedding styling inspo.
Want to work with me? Discover my styling services.
The White Emporium, there are not enough superlatives to describe the level of detail, attention, quality and all round brilliant service you get from Gemma. Her willingness to ensure that your special day is nothing short of perfection speaks volumes for her as a person and as the business owner. With Gemma taking the time to fully understand our theme and personal preferences Nothing was ever too much and we felt more then comfortable in leaving everything style related to Gemma and as such she had our full confidence that her creative abilities and vision would be nothing short of perfection. All that’s left to say is thank you, you made our day that even more spectacularly special..” – Matt & Jess Oct 2018
” Well where do I begin……incredible. There are no words to explain how beautiful my venue looked with all the beautiful touches Gemma added. She really understood my vision and nailed the look I wanted to achieve. Thank you so much, all the guests say it was the best wedding they have ever been too and by far the most romantic….” – Elene July 2017
”I just wanted to say again thank you so much for everything you have done for us regarding our wedding. You really were amazing and everyone commented on how lovely the tables, seating chart, cards e.t.c looked!” – Lauren Aug 2017
This is Me Cat Lane Photography 
The girl behind the brand. Image from Jade Alana Photography 
Action shot during a marque setup. Image from Sung Blue Photo
Images from – Sung Blue Photography, Cat Lane Weddings and Jade Alana Photography.